Whirr's Story
Founded in 2025, Whirr creates personalized SEO strategies for the best of travel and tourism, and for the betterment of travelers.
Whirr may appear new to the game, but this story is nearly two decades of travel marketing in the making.
Whirr is a return to customer-centric, human-first marketing, and a challenge to one-size-fits-all SEO. By focusing exclusively on travel SEO, I'm able to channel all my resources into delivering the results you need.
I am passionate about travel, and those who make it possible.
Whirr's story is one of prioritizing people over algorithms. Of valuing performance over vanity. Of spreading optimism instead of fear. Of celebrating accountability, not perfection. And of being too curious to stay quiet.
Too driven to stay still? Whirr.
The Vision
To ensure the discovery of every travel and tourism business worth discovering.
Whirr's vision is for every customer-centric travel and tourism company, no matter its size or standing, to reach its greatest potential and deserved audience.
The Mission
To drive bookings and visibility for the best in travel and tourism.
Whirr delivers personalized SEO strategies and impactful digital marketing that strengthens brands, grows audiences, and increases bookings, making the best in travel and tourism more discoverable.
Your Team
Seth Woodward (Founder & CEO)
I bring my 15+ years of travel industry marketing experience to develop and execute SEO, branding, and content strategies for travel and tourism businesses. When not at my desk, I'm probably making coffee. Or you'll find me bird watching, planning my next vacation, riding the rollercoaster of Terps/Orioles/Ravens fandom, and spending time with my amazing wife and daughters—whose support (and candor) make all of this possible.